1. Background of the Project: The Cross-Boundary Integration of Internet Celebrity IP and Blockchain

San Chan token originates from Japanese travel blogger Kantaro and his rescued Shiba Inu San Chan’s TikTok account@kantaro_japanwalkerThe account has accumulated over 2 million fans by recording the adventures of a person and a dog in various parts of Japan, with a total video playback of over one billion. In December 2024, the team announced the integration of this IP with Solana chain, launching a community-driven MEME token, aiming to integrate ‘travel + cute pets + fan economy’ through blockchain technology.

Source:@kantaro_japanwalker_?_t=8ri2ayohkqy&_r=1”>TikTok account \
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The SAN project has accumulated a wide fan base on multiple social platforms, covering multiple communities and platforms globally. The following are the number of fans on major platforms:

In addition to the above platforms, the San Chan project has also accumulated a large number of fans on other social platforms. Overall, the total number of fans on its global social platforms has exceeded 2 million. This large fan base demonstrates the project’s strong influence and activity on a global scale.@kantaro_japanwalker_?_t=8ri2ayohkqy&_r=1”> \

Core Highlights \

IP influence: TikTok account gains an average of 12,000 new fans daily, with an engagement rate as high as 8.7%. The content covers positive themes such as Japanese culture and pet care.

Community governance: 3% of the token allocation is reserved to support the Kantaro team, using a phased unlocking mechanism (1-12 months) to enhance transparency.

Technical adaptation: Based on Solana’s high throughput characteristics, it supports high-frequency trading with low Gas fees, meeting MEME coin liquidity needs.

Source:San Chan official X account

2. Token Economic Model: Full circulation and Liquidity Incentives

Based on Gate.io and DEX Screener data (as of 2025/02/13)

Contract Address: 2z1p8xCEjRzpBHjXWrx4tJnz7BFL6z7NnvbCxH7bpump
The token design of SAN is as follows:

Source:gate.io Innovation Zone

Token distribution features

• Fully Circulating Mode: No pre-mining or team lock-up, all tokens are released upon listing, reducing the risk of concentrated selling pressure.
• Liquidity incentive: 26.5% of the tokens (approximately 250 million SAN) are injected into the decentralized exchange liquidity pool to support trading depth.

Source:Project Twitter X

3. Market Performance: High Volatility and Community Resilience

Since its launch on December 28, 2024, SAN has experienced significant price fluctuations:

• Initial outbreak: The price soared from 0.005 USDT to 0.0219 USDT in the first week of trading (historical high on 2025/2/8), an increase of 338%.
• Recent pullback: As of February 13, 2025, the price has fallen to 0.0125 USDT, a decrease of 42.9% from its peak, but the 24-hour trading volume still remains at 3950 USDT, indicating market activity.

Key Data Comparison

Source:DEX Screener real-time data

4. Popular Trends: MEME Culture and Public Welfare Narratives

SAN’s popularity is due to two major trends in the crypto market by 2025:

1. IP empowers MEME: the revival of Trump family Melania Meme, Shiba Inu-themed tokens (such as DOGE, SHIB), driving the narrative of “cute pets + blockchain”.
2. Public welfare cooperation: The project team announced that a portion of the profits will be donated to a Japanese animal protection organization to enhance community identity.

Community Activity Cases

- SanChanChallenge: Fans create travel-themed MEME content, winners can receive token rewards, with over 50,000 participants.

• NFT Airdrop: Users holding 1000 SAN can exchange for a limited edition San Chan travel commemorative NFT, with 12,000 already minted.
  

Source:Official Website

5. Price Prediction: AI Model and Market Sentiment

Based on AI model prediction, the future price forecast of SAN is as follows:

Key variables

• Bullish factors: TikTok fans continue to convert, Solana ecosystem DEX integrates new features.
• Risk factors: MEME track competition intensifies, regulatory scrutiny of celebrity tokens tightens.

6. Risks and Challenges

• Market volatility: SAN’s 30-day volatility reached 89.7%, higher than the industry average of 67.3%.
• IP dependency risk: If the Kantaro team’s content production stagnates or negative public opinion emerges, the token value may quickly erode.
• Ecological construction lags behind: Currently, the roadmap has not been published, and NFT and DAO governance are still in the conceptual stage.

Summary

San Chan (SAN), as a MEME token representative under the “Cute Pet + Travel” narrative in 2025, has attracted a lot of community attention in the short term with its unique IP influence and the technical advantages of the Solana chain. Its full-circulation model and high-liquidity design provide the foundation for trading activity, while philanthropic linkage and NFT gameplay enhance the long-term narrative potential. However, the inherent high volatility and IP dependence of MEME coins remain their biggest challenges. \

From the market data perspective, SAN entered a period of adjustment after experiencing an initial sharp rise, with the current price falling by over 40% from its historical high. However, the number of holding addresses and community activities continue to grow, reflecting the strong support of core fans. If the project team can accelerate the development of the ecosystem (such as DAO governance, practical scenario implementation), SAN is expected to transition from ‘traffic-driven’ to ‘value-driven’; otherwise, it may become a bubble project under short-term hype. For investors, SAN is more suitable as a satellite asset in high-risk allocations, requiring close monitoring of TikTok content updates and on-chain data changes to capture opportunities amid volatility, while being cautious of the risk of market sentiment reversal.

Disclaimer: The data in this article is sourced from Gate.io, DEX Screener, and public information from the project parties. Price predictions are based on AI model calculations and do not constitute investment advice.