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This article delves into strategies for building a loyal user base in the crypto space, sharing five key takeaways from a roundtable discussion with Monad and Optimism. It emphasizes the pivotal role communities play in ecosystem growth, the importance of early-stage community building, and how incentives and culture can retain users. The article also explores trust promotion within the community and implementing human-centred onboarding strategies.

Monad is a high-speed, EVM-compatible Layer 1 blockchain focused on addressing challenges in traditional staking while delivering a seamless liquid staking experience. Ecosystem projects like Magma, Kintsu, and aPriori capitalize on Monad’s infrastructure to improve staking efficiency and liquidity, boosting DeFi engagement and maximizing staking rewards.