Digital worlds and blockchain-based games are transforming online interaction, offering users true ownership of assets, decentralized communities, and new economic opportunities. However, many Web3 metaverse projects have struggled to find the right balance between engagement and sustainability. The challenge lies in combining immersive experiences with meaningful incentives that attract and retain users. A metaverse should be more than just a digital space—it should be dynamic, inclusive, and rewarding. Addressing these challenges, ZTX provides a Web3 platform where users can create, trade, and monetize digital assets in a decentralized virtual world.

What is ZTX (ZTX)?

ZTX (ZepetoX) was founded in 2022 as a Web3 metaverse initiative backed by ZEPETO, Asia’s largest digital world platform, and blockchain investors like Jump Crypto. The project was co-founded by Chris Jang and Daewook Kim, with a vision to bridge the gap between traditional metaverse platforms and blockchain technology. Announced publicly on August 9, 2022, ZTX set out to create an immersive, user-generated content (UGC)-driven virtual world where creators and communities could participate in digital ownership, governance, and a decentralized economy.

On August 17, 2023, ZTX secured $13 million in seed funding from Jump Crypto, Collab Currency, Parataxis, MZ Web3, and EVG, positioning itself as a major player in Web3 metaverses. The platform was designed to leverage ZEPETO’s 400 million registered users and 20 million monthly active players, offering them new ways to interact, create, and earn within a blockchain-powered ecosystem.

In October 2023, ZTX officially launched in collaboration with Jump Crypto, marking a significant milestone in its journey. The project continued development into 2024, introducing new features and building towards its roadmap. By the end of 2024, ZTX launched the ZEPETO Creator Program and began invite-only mobile playtests.

In early 2025, ZTX is preparing for its full mobile launch on Creator Chain, along with in-game benefits for Genesis Home owners, an Avatar Builder 2.0, a marketplace, and expanded social features. Later this year, the platform will introduce a 3D immersive space, a refined game loop, and advanced engagement features.

How Does ZTX Work? Essential Components and Districts

ZTX is built on three essential components—Identity, Experience, and Creator Development—that define its immersive Web3 metaverse. These pillars shape the user experience, empowering individuals to create, explore, and monetize their digital presence in a decentralized virtual world.

Identity

At the heart of ZTX lies its Identity system, providing users with powerful tools to craft unique digital personas. Borrowing from ZEPETO’s extensive avatar system, ZTX enhances customization by integrating blockchain technology, granting players true ownership of digital assets. The ZTX Avatar Builder allows users to design avatars with extensive detail, from fashion and accessories to exclusive NFTs. Unlike traditional platforms where in-game customization is limited to developer-controlled economies, ZTX enables users to own, trade, and monetize their identity through a decentralized marketplace.

Avatars serve as the core of gameplay and social engagement. Players can evolve their avatars by participating in challenges, competing in style-based contests, and unlocking rare digital assets. Every customization aspect is designed to be interoperable, allowing players to carry their digital identities across multiple metaverse spaces. The future roadmap includes an ever-expanding ecosystem of creator-generated wearables, ensuring limitless possibilities for self-expression.

Source: docs.ztx.io

Experience

ZTX offers a multi-layered structure that caters to different user types, from casual participants to dedicated builders and traders.

At launch, ZTX will introduce a range of activities centered around avatar-based customization and social interaction. Players can compete in fashion challenges, build their reputation through leaderboard rankings, and acquire wearables to enhance their status in the metaverse. But this is only the foundation. Over time, ZTX will integrate more advanced experiences, including portal games, themed quests, and large-scale community events.

One of ZTX’s most ambitious features is its self-governed Districts: player-controlled zones within the metaverse where users can participate in decentralized governance, trade assets, and shape their surroundings. Unlike traditional virtual spaces, where centralized entities dictate decisions, ZTX’s Districts will allow users to directly influence economic and social structures. This approach ensures that ZTX evolves organically, driven by the actions and decisions of its community.

Creator Development

ZTX places creators at the center of its economy, offering them tools to design, distribute, and profit from digital assets. Unlike traditional gaming platforms where developers constrain user-generated content, ZTX fully embraces user-generated assets (UGAs), allowing creators to build everything from wearables and furniture to interactive storefronts and custom-designed environments.

For creators, ZTX provides a decentralized, user-friendly platform to mint, sell, and showcase digital assets. These assets can be used by players to customize avatars, decorate personal spaces, and enhance gameplay experiences. With a blockchain-driven marketplace, creators retain full ownership of their work, ensuring fair compensation through peer-to-peer transactions. ZTX also plans to introduce engagement-driven features, enabling creators to expand their audiences, collaborate with other users, and monetize their communities. By integrating blockchain technology with a creator-first approach, ZTX ensures digital artists, designers, and developers have unprecedented opportunities to generate revenue.

Source: docs.ztx.io

Districts

ZTX introduces Districts, self-governing communities that form the backbone of its metaverse. Unlike static virtual spaces, Districts empower users to take ownership of their environment, promoting collaboration, economic growth, and decentralized decision-making. To become part of a District, a user must own at least one District Home, a customizable, immersive space that serves as both a residence and a gateway to exclusive experiences. Each District has its own unique style, ecosystem, and opportunities, reflecting the diverse interests of the ZTX community. The direction and development of a District are driven by its members, ensuring that the community actively shapes its future rather than relying on a centralized authority.

At launch, ZTX will feature four Genesis Districts—Games, Arts, Financial, and Fashion—each catering to different types of users. The Games District is an interactive hub for players seeking adventure, competition, and social gameplay. Whether engaging in multiplayer experiences, portal games, or community-driven events, players in this District will find a thriving ecosystem centered around exploration and entertainment. The Arts District, on the other hand, is a creative playground for digital artists, NFT creators, and collectors. Here, users can showcase, trade, and monetize their artistic works while participating in a vibrant community of fellow creators. This District bridges art and blockchain technology, providing exposure and financial opportunities to emerging digital artists.

For those passionate about finance and blockchain innovation, the Financial District is the core hub for traders, DeFi enthusiasts, and investors. It merges traditional and decentralized financial systems, offering access to investment opportunities, economic tools, and networking spaces where users can connect with like-minded individuals. This District represents a powerhouse of financial activity, bringing together key players in the crypto space to drive innovation and wealth generation. Lastly, the Fashion District is a haven for style enthusiasts, designers, and trendsetters. Users can create, trade, and showcase fashion-forward wearables, participate in digital runway shows, and explore a space where creativity and self-expression flourish.

Source: docs.ztx.io

Beyond their distinct themes, Districts play a crucial role in governance and economy within ZTX. Each District operates as a DAO (Decentralized Autonomous Organization), where members collectively manage a treasury, propose developments, and vote on fund allocations. Economic activity within a District is fueled by District Builds, which include structures, experiences, and events designed to attract users and generate rewards. Additionally, Districts can leverage advertising opportunities, such as virtual billboards, branded storefronts, and sponsored events, allowing brands and DAOs to bid for premium placements.

ZTX Use Cases

The ZTX platform offers a variety of use cases that cater to different types of users, from gamers and artists to investors and entrepreneurs.

• Digital Ownership and Monetization: ZTX allows users to own, trade, and monetize digital assets through blockchain technology. Avatars, wearables, homes, and in-game assets are represented as NFTs, giving users full control over their items. Whether selling custom fashion pieces, trading rare collectibles, or creating immersive experiences, players can earn rewards for their contributions to the ecosystem.
• Community-Driven Governance: Districts in ZTX operate as decentralized autonomous organizations (DAOs), where members vote on decisions related to development, treasury management, and economic initiatives. This empowers users to influence gameplay features, district expansions, and partnerships, ensuring that the metaverse evolves based on collective input rather than centralized control.
• Immersive Social and Gaming Experiences: ZTX offers a multiplayer 3D world where users can explore, compete, and collaborate. From portal games and themed events to virtual fashion shows and art galleries, the metaverse provides interactive experiences that blend entertainment, creativity, and social engagement, making it an ever-evolving digital playground.

ZTX Main Features

With key innovations like Genesis Homes, the CREATOR blockchain, and an upcoming mobile app, ZTX enhances digital ownership, governance, and social gaming.

Genesis Homes

The ZTX Genesis Home Collection consists of 4,000 unique, 3D-rendered District Homes, serving as functional in-game assets. Owning a Genesis Home grants players access to one of four Districts—Games, Arts, Financial, or Fashion—each with unique perks and governance participation. Unlike standard base homes, Genesis Homes offer expanded gameplay benefits, including boosted crafting, faster resource harvesting, and enhanced in-game privileges. Owners can customize their homes in decorator mode, making their virtual space uniquely theirs. Additionally, Genesis Homeowners hold governance rights, allowing them to propose and vote on District developments. These early adopters also receive exclusive rewards, beta access, and OG community status, making Genesis Homes a prized collectible in ZTX.

Source: docs.ztx.io

CREATOR Chain

ZTX operates on CREATOR, a scalable blockchain designed for user-generated content (UGC) applications. Built on ZKsync technology, it ensures fast, secure, and low-cost transactions, optimizing GameFi, SocialFi, and MemeFi experiences. CREATOR enables seamless onboarding for Web2 users, particularly from ZEPETO’s 500 million user base, bridging them into Web3. Developers and creators can launch digital assets, games, and experiences using integrated tools while players gain true ownership of their in-game assets. By leveraging decentralized governance and monetization, CREATOR provides a transparent, equitable economy that rewards content creation, community engagement, and digital asset trading, making it the backbone of ZTX’s metaverse ecosystem.

ZTX Mobile App

The ZTX Mobile App expands the metaverse experience to mobile devices, ensuring greater accessibility for users worldwide. Since most of ZEPETO’s 500 million users engage via mobile, this app seamlessly transitions into ZTX. The Player Identity system allows users to create and customize avatars, building their social presence within the game. The app delivers a frictionless gaming experience, combining creativity, competition, and progression-based gameplay, powered by CREATOR Chain. The Design Challenges game loop is a standout feature, where players style avatars based on creative prompts. The app immerses players in an evolving digital world through competitions, rewards, and social interactions, making ZTX more engaging and accessible than ever.

Source: ztx.io

What is the ZTX Coin?

ZTX is the native token of ZTX, enabling transactions, governance, and in-game rewards. Its maximum supply is capped at 10 billion units, of which 4.2 billion (42%) are already in circulation (February 2025).

Launched on October 16, 2023, $ZTX gives users access to a decentralized economy, allowing them to participate in governance, make purchases, and gain in-game benefits. As the quote currency of the ZTX metaverse, it facilitates transactions and incentivizes engagement within the ecosystem.

To maintain the token’s long-term value and sustainability, ZTX employs a buyback program funded by a portion of the platform’s revenue. This program operates through three primary mechanisms: token buyback and burn, reducing supply permanently; incentive pool replenishment, ensuring continuous rewards for players; and treasury funding, supporting platform operations, marketing, and development initiatives. These strategies help sustain the ecosystem while providing long-term value to token holders.

ZTX’s allocation is distributed strategically. 35% is allocated to X2E Rewards, driving engagement through in-game incentives. The core team holds 16%, with a 6-month lock and 3-year vesting period. The ZTX Foundation Treasury manages 15%, ensuring long-term project development. 9.5% is allocated to ZEPETO, supporting integration efforts. 10% goes to the Community Fund, fostering decentralized governance. Early investors and advisors receive 5.5%, while Genesis Airdrop and MM Liquidity hold 4%. Lastly, 1% is reserved for initial liquidity, ensuring smooth trading from launch. This structured allocation ensures a balanced and sustainable ecosystem for ZTX’s long-term growth.

Source: docs.ztx.io

Is ZTX a Good Investment?

ZTX offers strong potential as a Web3 metaverse project, leveraging ZEPETO’s massive user base and integrating blockchain for true digital ownership. Its structured token economy and buyback program aim to support long-term sustainability. However, the metaverse sector remains highly competitive and speculative, with adoption challenges and evolving market trends affecting success. While ZTX has a solid foundation and some use cases, its future depends on user engagement, platform execution, and broader market conditions within the Web3 and gaming industries.

How to Own ZTX?

To own ZTX, you can use the services of a centralized crypto exchange. Start by creating a Gate.io account and get it verified and funded. Then, you are ready to go through the steps to buy ZTX.

News on ZTX

As reported on the official Medium channel at the end of 2024, ZTX unveiled its mobile roadmap, marking a major step in the platform’s expansion. The ZTX Mobile App will launch in 2025 on the CREATOR blockchain, bringing avatar customization, social features, and gameplay rewards to mobile users. The team also announced ZEPETO integration, a Creator Program, and upcoming airdrops for $ZTX holders. As Desktop Beta ends, ZTX focuses on delivering a seamless, large-scale mobile metaverse experience for Web2 and Web3 users.

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