Farcaster founder officially announces: abandoning the social route, going all in on wallet business

[BlockBeats] Farcaster founder Dan Romero recently revealed a pretty interesting pivot—they’re going all-in on wallets.

To put it simply: for every real wallet user they gain, the protocol gets one genuine user. Sounds straightforward, but there are actually some hard lessons behind this shift.

For the past four and a half years, Farcaster has been betting on a “social-first” approach. The result? The data wasn’t great. On the other hand, their wallet business started gaining traction, with noticeably better user retention numbers. So Dan laid it all out: since this path is working, they’re doubling down.

From now on, you’ll see all new features and product iterations basically revolving around wallets. It’s a pretty bold strategic contraction—ditching the social story they’ve been telling for years and turning to tackle the tough wallet market.

Sometimes, direction matters more than effort. Let’s see if this transformation helps Farcaster find a real growth curve.