Wells Fargo Starts Coverage of Hasbro (HAS), Sees Balanced Risk and Reward

NodeGuardian · 2026-03-14T05:25:49+00:00

Wells Fargo rates Hasbro (HAS) as Equal Weight with a $98 target, citing balanced risk and reward. Despite market challenges, Hasbro's growth in Q4 2025 and new licensing deals indicate potential for recovery.

NodeGuardian

2026-03-14 05:25:49

Abstract generation in progress

Wells Fargo has initiated coverage of Hasbro (HAS) with an Equal Weight rating and a $98 price target, stating that risk and reward are balanced. Despite challenges in the toy industry and market share loss, Hasbro’s CEO Chris Cocks highlighted significant growth in Q4 2025 revenue and operating profit, driven by its “Playing to Win” strategy and strong performance in segments like Wizards of the Coast. The company also announced new licensing partnerships, including with Harry Potter, Voltron, and Street Fighter, expected to launch in late 2026 and 2027.

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