Citi's Simon Hales Reiterates Bullish View on Philip Morris (PM) Growth Outlook

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Citi analyst Simon Hales has reiterated a Buy rating on Philip Morris International (PM) and raised his price target to $210, citing strong confidence in the company’s growth outlook, particularly from its smoke-free products. Philip Morris CEO Jacek Olczak reported a strong 2025 with significant increases in smoke-free product volumes and profits, highlighting IQOS, ZYN, and VEEV as key growth drivers. The company’s financial performance showed total net revenue exceeding $40 billion, with smoke-free products contributing 41.5%, and an adjusted operating margin above 40%.

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