GameStop, America’s largest electronics retail investor, just reported impressive earnings for Q2 2025. Net revenue rose by nearly 200 million USD, with net profit soaring from 14.8 million USD in 2024 to 168.6 million USD, even though the company did not purchase additional Bitcoin during this period. Currently, GameStop still holds 528.6 million USD BTC, benefiting from the bullish trend of the asset.
This strategy presents a new model for cryptocurrency treasury companies: using Bitcoin as a supplementary growth tool instead of going all-in, helping to avoid the risks of stock dilution and collapse like some other businesses. However, GameStop has just announced a plan to sell a large amount of stock, expected to raise up to 1.9 billion USD. While not disclosed specifically, this move could pave the way for new investments, including the potential to enhance Bitcoin holdings in the near future.
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